Customer Success Stories: Guitar Pro

Guitar Pro Rafflecopter Case Study

If you wanted to have over 20,000 opt-ins to your email list as well as spike your giveaway engagement by 50% how would you do it? That’s exactly what our friends over at Guitar Pro sought to do and found the magic formula that works for them.

Download the Guitar Pro Rafflecopter Case Study

Guitar Pro is consumer software geared towards multitrack editing of guitar and bass tablature and musical scores, it has a built-in editing tools, chord plotters, and other tools for guitarists and musicians. In addition to that, Guitar Pro has a suite of tools built for desktop, android and iOS devices that enables musicians of any skill level to learn, explore, and grow as artist.

5 Giveaway Components You Should Be Testing

5 Giveaway Components You Should Be Testing

Reflecting on the success of your giveaways is important to your long-term strategy. Asking the right questions will help you finesse your process and figure out what works with your audience.

Was the participation low because your prize was lame? Could you have improved the design of the widget to make it more attractive? What did you do to promote the giveaway?

Creating a giveaway with Rafflecopter is easy-breezy, but it’s a robust marketing tool that should be given proper thought. And as with any marketing tool, testing is essential to the process. Below are five components that can be tested from one giveaway to the next.

Customer Success Stories: Xero Shoes

XeroShoes Rafflecopter Case Study

They say to truly know a person you need to walk a mile in their shoes. What if they don’t wear shoes though? That’s exactly the predicament you’d be in with Steven Sashen, CEO of Xero Shoes. The retailer based in Boulder, Colorado creates a ‘shoe’ that simulates barefoot running. That right. Running barefoot. People have walked, hiked, and swam in these shoes. Some folks have even ran ultra marathons in them!

Download the Xero Shoes Rafflecopter Case Study

Inside Rafflecopter: How We Treat Customer Feedback

How We Treat Customer Feedback

Not long ago I received my first four star chat rating in customer support. You see, that’s four out five available stars, which is eighty percent satisfaction, which is basically a ‘meh’ in Rafflecopter’s customer support world.

No Purchase Necessary & Giveaways: Everything You Need to Know

No Purchase Necessary and Giveaways

We get this all the time. Someone emails us a message asking:

Hi Rafflecopter! I’m writing on behalf of The Incredible Widget Company. I’d like to run a giveaway through your app, but we want to require entrants to make a purchase on our site. Can we ask people to provide a receipt of purchase for a product a specific giveaway is promoting as an option for them to gain entry?

If you’re familiar with sweepstakes and gambling regulations in the US, you know the answer is “no way!”. You’ve probably read the verbiage ‘NO PURCHASE NECESSARY’ before, which means entrants cannot be required to make a purchase or plunk down money in some form or fashion to enter to win a contest or sweepstakes.