Today, we’re excited to launch The Rafflecopter Field Manual. The Rafflecopter Field Manual has been built to be your go-to guide for helping you learn fundamental techniques and strategies for running a successful giveaway, comprising of 30+ articles discussing giveaway best practices. If you’ve ever had a question about how long your giveaway should last, what prize you should give away, how to best promote it, how to contact winners, then you’ve come to the right place.
*GIVEAWAY ALERT* To celebrate its launch, we’re also running a giveaway! Read below to learn about the contents of the field manual and how you can participate by telling us tips that you use to make your promotions successful.
The Rafflecopter Field Manual Contents
As of today, you’ll find six sections in the field manual that discusses the following topics:
Why Run A Giveaway. Running a giveaway is a fun and easy way to engage and grow your audience. Here you’ll learn what a giveaway promotion is & how you’ll benefit from running a Rafflecopter giveaway.
- Recommended reading: ‘8 Benefits of Running a Giveaway’
About Rafflecopter. Here you’ll learn how Rafflecopter works, who Rafflecopter was designed for, the foundations of the company, as well as the features you can access and how to get started.
- Recommended reading: ‘Rafflecopter Use Cases’
Setting Up Your Rafflecopter Giveaway. Here you’ll learn how to optimize the three core aspects of your giveaway: the prizes that you’re giving away, how people will participate, and your promotion’s timeframe.
Installing & Running Your Giveaway. You’ve got your giveaway set up and you’re almost ready to promote. Before getting too far, learn where you’d like to install and run your promotion.
- Recommended reading: ‘Where to Run Your Giveaway’
Promoting Your Giveaway. Learn how to promote your giveaway, when to promote it, where to promote it, and some other tips and tricks that will help your giveaway become more successful.
- Recommended article: ‘When to Promote Your Giveaway’
Ending Your Giveaway. The clock has struck midnight! Here you’ll learn about best practices around contacting your winners, announcing them on social media, and sending out prizes.
- Recommended reading: ‘Choosing Your Winners’
We’ve been fortunate enough to learn a lot over the past several years from the hundreds of thousands of giveaways run through our platform. This guide was put together in response to seeing some successful giveaways launched with the intention of helping everyone make their giveaways a hit.
The Rafflecopter Field Manual Giveaway Extravaganza: Enter To Win
Have you run or entered a giveaway in the past that you thought was especially creative? Have any advice or ideas you think should be added to the field manual? Here’s your chance to tell us what you’ve done to make your giveaways successful!
From now through October 6th, you’ll have the chance to enter to win one of three grand prizes which includes an annual subscription to Rafflecopter’s business subscription (ARV $599), a Rafflecopter t-shirt / sticker prize pack, and a brand new Kindle Fire HD (Kindle Fire HD 7″, HD Display, Wi-Fi, 8 GB) shipped to your door. These three winners will be chosen through the entries collected using the Rafflecopter widget below.
Additionally, we want to hear your best tips & tricks that have helped you in the promotions you’ve run. In the comments below, tell us your secret sauce that makes your giveaways successful. At the end of the giveaway, we’ll give out 10 prize packs (includes one month business subscription & a Rafflecopter t-shirt / sticker prize pack) to the top 10 comments left in the Disqus comments below based on the number of upvotes they receive. Good luck!
UPDATE (10/07): Help us give congrats to the three grand prize winners: Maureen, Ally, and Robin. They’re taking home the grand prize of a Kindle Fire, an annual subscription to Rafflecopter, and some Rafflecopter swag. Their names are announced in the widget below.
We appreciate all your comments left in this post; it’s a great collection of advice. Congrats to Francis, Michelle, Lily, Annette, Kat, Julie, Lorin, Tammie, Andrew, and David! You’re our runner-up winners, receiving a month subscription to Rafflecopter’s business subscription and some Rafflecopter swag as well.