Facebook is social. Facebook is fun. So are giveaways. So it makes sense to think to yourself, “I’ll run my next giveaway on my Facebook page.” Facebook is the social network. That’s where your giveaway must be, right? Not so fast.

Sweepstakes terms and conditions: they’re the equivalent of the rules you’d read on the inside of a board game box, but for your giveaway. Running a sweepstakes without a terms and conditions section? Not a good idea. Your promotion really, really should have a set of rules that all potential participants can access. And let’s face it…without rules, there’s chaos.

Congrats! You just launched your new brand. Your website is up and running, you’ve created your social media accounts, and you’re starting to get some visitors. Through your research you’ve determined that a giveaway is the perfect marketing tool to help take your business to the next level.

Just one thing though…. You’re on an extremely tight budget.

Running a successful online giveaway doesn’t need to be complicated. To help make it easier, we’ve created a free worksheet and giveaway tips to help you nail three key giveaway components that will set your giveaways up for success.